🤘 Reinvent Your Creative Indentty
In Six Weeks
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Our creative identities are determined by our source of dopamine.
We are dopamine junkies.
Lab rats scurrying about the maze of life, looking for our next hit.
Why?
Because dopamine drives behaviour, and our behaviour becomes our creative identity.
So our source of dopamine becomes our identity.
Dopamine = Habits = Creative Identity
To change our habits we change our main source of dopamine
Imagine two buttons in your mind.
Both deliver a dopamine hit.
❌ A red button for doomscrolling junk food dopamine.
✅ A green button for creating healthy dopamine.
If you hit the red button more than the green button, you assume the identity of a doomscrolling consumer.
If you hit the green button more, you assume the identity of an authentic creator.
If most of our dopamine comes from doomscrolling, we become addicted to doomscrolling.
Our identities become doomscrollers.
We stop creating.
We become consumers.
The Doom Scroller Loop
1) We have lots of ideas.
2) We get stuck in decision paralysis.
3) Stress and anxiety kick in.
4) To numb the suffering, we doomscroll.
5) We feel shame and beat ourselves up for not being productive
6) Without authentic creative expression, we feel depressed.
To numb the suffering, we doomscroll
We train our brains to numb suffering with doomscrolling.
A vicious circle. Another paradox.
The doomscrolling loop means:
We waste our creative potential
We earn less money
We get fewer clients
We have fewer human connections
We get creatively depressed
You can choose your source of dopamine!
Healthy dopamine alternatives
When you experience stress and anxiety, be creative
👉 Building connections with our creativity.
👉 Solving problems.
👉 Helping others.
👉 Do this, and your creative identity is a creator.
👉 You create purpose, meaning, connection, and financial opportunities.
This sounds melodramatic…but it’s true
The whole trajectory of creative life and business
boils down to a simple decision.
When we feel stressed and anxious,
We numb ourselves with dopamine.
❌ If we get our dopamine from the red button, we remain:
Stuck.
Unfulfilled.
And earn less money.
✅ If we get our dopamine from the green button, we create:
More opportunities.
More money.
More purpose and meaning.
Life is simple, made complicated
✅ To lose weight, use more calories than you consume.
✅ To get out of debt, spend less than you earn.
✅ To get unstuck, take more action than doomscrolling.
✅ To live with more purpose and meaning, create content that helps others feel seen, than you consume.
If you repeat these philosophies, they will change your identity.
I’m excited to announce my new community cohort.
Reinvent Your Creative Identity. Overcome Your Fear of Being Seen in 6 Weeks— Guaranteed results or pay $0
This is for ambitious multipotentialites who are stuck overthinking, doomscrolling, and holding back ideas they know matter.
You will go from consumer to creator.
Starts January 6th.
In 6 weeks, you will:
Build your mission to help your younger self
Reframe ( niche up) your multiple skills into a focused, meaningful brand
Replace doomscrolling with aligned creative action
Do 30 videos in a 30-day TikTok challenge
Overcome the fear of being seen through structured exposure therapy
Learn how to create short video content that resonates
Learn Creative Philosophies used by Bowie, Rick Rubin, etc
Overcome Your Fear of Being Seen
We do this with a 30 videos in 30 days challenge on TikTok.
This means hitting the green button to get healthy dopamine, so creating instead of doomscrolling becomes a habit.
Dopamine = Habits = Creative Identity
👉 You block everyone from your phone ( why make it more difficult)
👉 You take action daily.
👉 You build IRL momentum instead of being stuck in your head.
👉 You be intentional. Live in the moment. Create in flow.
👉 You learn to create short-form video content
👉 You get accountability. You get community support.
✅ Identity changes through changing your source of dopamine.
This is exactly how I overcame my lifelong fear of being seen!
If you complete the 30-day challenge and you do not overcome your fear of being seen, you get a full refund.
👉 Join now. 15% off for the next 48 hours.
Promo code: CREATEDONTSCROLL