Hello Everyone,
You’re not a procrastinator.
You’ve developed a toxic habit of procrastinating — big difference!
And it’s not your fault. You’re overwhelmed
You’re running the wrong programme.
Our subconscious brains run repeated programmes to conserve energy.
“Until you make the unconscious conscious, it will direct your life and you will call it fate.”— Carl Jung
1. The Subconscious Procrastination Programme
Here’s the programme most of us are running: 👆 Sound familiar?
You set a creative / business goal or want to do everything at once
This triggers uncertainty (fear of failure, rejection, not being good enough, perfectionism)
This creates stress and anxiety
Your brain avoids the stress by procrastinating ( ☠️ doomscrolling)
The more it happens, the more you believe:
“I’m just someone who doesn’t finish things.”That limiting belief becomes your identity
Every time you avoid any task, you reinforce the loop
This is a toxic subconscious habit.
It kills self-trust.
Kills confidence.
Kills creative momentum.
Kills your earning potential.
None of us will fulfil our potential running this programme.
2. 🧠 The Creative Finisher Program
Here’s what we want to install instead: 👆
You set a goal or challenge
You take action — with external accountability
That action gives you clarity
That clarity earns you dopamine
You feel good. So you do it again
You build momentum and finish your task/ goal
This loop rebuilds self-trust.
Builds confidence.
Rewires your identity from the inside out.
“True behaviour change is identity change.
You might start a habit because of motivation, but you’ll only stick with it if it becomes part of your identity.”
— James Clear, Atomic Habits
3. ⚠️ Here’s the Catch:
We can’t willpower our way out of the subconscious procrastination program.
(Unless you’re a monk. Or a masochist.)
Let’s say you need to:
Create consistent content to promote your business
You’re a solopreneur/ freelancer working from home
In a toxic corporate job, and want to start a writing habit to reconnect with self
Finally finish that project that’s been haunting you
But life gets in the way.
Fear gets in the way.
There are too many distractions for our divergent brains.
The most addictive tech in history surrounds us 📲
— and algorithms scientifically designed to hijack our attention — and it’s not going to get any easier!
To override procrastination, you don’t need more motivation.
You need external live accountability in a container with no phones, no distractions, with others with the same brain.
4. ✅ Done Club: The 14-Day Challenge
You’ll get access to our creative accountability boudoir for 14 days for just $1.
Here’s how it works:
📆 Book a 60-minute group body doubling session (camera on or off — your call)
✅ Choose one task (creative or boring admin)
⏰ Start it
✅ Finish it
🧠 Earn healthy dopamine
🔁 Rinse. Repeat. Rebuild self-trust.
We run 4+ sessions daily across time zones.
Come to as many as you want.
I’ll be hosting the group creative accountability.
You’re not lazy. You’re not broken.
You’re just running the wrong programme.
This will change how you approach work, ideas, and identity.
It’s not about getting things done. It’s about becoming someone who finishes.
6. 💰 And it’s all for $1.
What do you have to lose?
It’s an experiment.
A free hit.
This is your scroll demon exorcism.
Your creative resurrection.
Your weird little ritual to finally become a finisher.
✅ Done Club
Like a gym for your creative soul.
Jake + Michael
P.S. Michael is in the lab, perfecting Niche Creator.
More news coming soon — some feedback on the latest version?
“Niche Creator is bloody brilliant!” — Mark Grdovich
“Holy 💩, you weren't kidding, there have been some major changes to Niche Creator!I can't believe how fast and accurate and powerful this tool is! You guys have done some amazing work.”
— Holly Marie — LMHC, NCC