🧠 Unlock Your Unique Niche (Value) Without Niching Down
How To Make Money Meaningfully With Multipotentiality
There are only two ways to create a purposeful and profitable niche
Discover what the audience wants and create it for them.
Help your younger self with a problem you’ve solved.
Option 1 Vs. Option 2 👽👇
Option 1: (Neurotypical Conventional Wisdom)
This is solving the problem externally.
Pick a problem, and research it.
Use Faux marketing avatars with fake names, fake jobs, and fake problems to create fake solutions.
Get stuck in overthinking what the audience needs.
This keeps us stuck spinning our wheels, and it feels ick as it’s inauthentic.
Besides, what people want and need are two completely different scenarios.
As Henry Ford said, “If I had asked people what they wanted, they would have said faster horses.”
Option 2: (Contrarian Thinking)
This is solving the problem internally.
Helping our younger self is a multipotentialite game-changer.
Why?
It’s authentic
It makes decision-making simple
We know what our younger selves need as we faced the same challenges!
People pay to solve their problems, our job is to create solutions.
“To make money meaningfully we use our innate blend of creativity to solve problems authentically.”
The Ideal Client: Your Younger Self
99% of the business content on the internet is created by neurotypicals for other neurotypicals — it doesn't work for us.
We have deep emotional worlds.
Unveiling our ideal clients is simple when we think internally instead of externally.
We are hyper-sensitive people who crave more authenticity and connection.
So all the answers are within us.
When we focus on the younger version of ourselves, we tap into a deep understanding.
We know our ideal clients:
Pain points
Obstacles and limiting beliefs
Fears and frustrations
Hopes and aspirations
The solutions that worked for us.
We have travelled the same path as our younger selves.
We know what our ideal clients need even if they don’t see it themselves.
The Secret Client Content Magnet
👆 This image has generated a lot of income.
Nearly every 1-1 client tells me this image was the key trigger for booking a session(s)
(I’ll share the framework for creating paradigm-shifting content in a few weeks.)
This image works so well because it features paradigm-shifting content.
Why?
Because I’m sharing my own experiences. I’ve navigated the chaos of this problem, allowing me to articulate feelings that others struggle to express.
I can only create this content because I have true empathy.
Most content falls flat; it’s bubble gum surface-level fluff—like “three ways to get unstuck.”
Sure, it might get likes, but it won’t convert to customers.
We attract people by shifting perspectives and helping them see their problems in a new light.
The divergent thinking paradox image has been shared widely in forums and facebook groups, drawing in scores of new clients.
True Empathy Is The Secret Sauce
In the Niche Creator Accelerator cohort, we focus on learning these frameworks, making it easy to apply them with Niche Creator AI.
The real key to solving problems authentically is empathy.
True empathy only comes from facing similar struggles ourselves.
By sharing our insights through paradigm-shifting content, we connect with our ideal clients, leading to sales without selling.
This is because we provide unique insights.
These principles are universal.
Just look at Dropbox, Patagonia, and Airbnb—they were founded by individuals who addressed their own challenges and attracted customers with paradigm-shifting content.
True empathy resonates across all markets and products.
Hyper - Personalisation!
This is the unique Value of Niche Creator AI. It is hyper-personalised to your:
Creative archetypes
Creative Strengths and Weaknesses
Authenticity levels
Core values
When we leverage the power of AI with our multipotentialite entrepreneurs frameworks this allows us to get deep clarity on our Niche (without niching down)
Four elements to gain clarity in our Niche:
Who am I?
Who is my ideal client?
How can I uniquely solve their problem by stacking my skills?
How can I communicate that to my ideal client clearly
Humans buy emotionally and justify their decisions logically. By understanding yourself better you will understand your younger self better — i.e your ideal client.
Here’s how simply your bespoke AI assistant completes tasks for you👇
Create Authentic Offers That Resonate With Your Ideal Clients In 30 Seconds or Less—
🤯 Unlocking Your Unique Niche With multipotentialite frameworks and AI doesn't have to be complicated. 👇
👆 This is just one of many ways we’re leveraging our multipotentiality and creativity with hyper-personalised AI.
80% of the heavy lifting is done for you.
This means you can be hyper-creative, generate more ideas and execute them without getting stuck in decision paralysis and burning out!
If you liked reading this, got some value, and want to help others feel free to click the ❤️ button below so fellow multipotentialites discover it on Substack ✌️